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Keystone Light Social

Social Media Creative

Guerilla Social Creative

Client: 

Keystone Light

Agency:

Inside Ideas

Roles:

Concept, Art Direction, Design, Image Compositing

Keystone Light has a very grassroots approach to their social media campaigns: a strong effort is made to maintain the same spontaneous and improvisational energy you find in the posts of its followers. The result is some of the fastest produced concepts and image comping I've done to date.

KSL Social Creative
KSL Social Creative

KSL Thanksgiving Social Creative

Let's work together

For project inquiries, collaborations, or portfolio requests, email hello@jameswhite.ca.

ABOUT ME

Hi I'm James. I work mainly as an art director in graphic design.
If I had to say what is best about my approach, it would be the curiosity that drives me to do new things and the tenacity to make things I know how to do better. This has led me into many other aspects of creative, such as strategy, motion, illustration, front end development, key art &  music underscore composition.
As a result, I work very well with people from other related disciplines, and can function as a source of cohesion between groups.